MINI News and Articles

Official news about MINIs.

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    MINI Press Release MINI USA and PAPER Magazine Partner to Celebrate International Women’s Day

    MINI USA has partnered with PAPER Magazine to launch an impactful digital campaign, #DoItForTheDrive, to celebrate International Women’s Day 2020. Continue reading...
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    MINI Press Release MINI USA and SIXT RENT A CAR announce partnership with grand opening of exclusive MINI...

    Offering an exclusive MINI experience, MINI USA and car rental company SIXT rent a car are partnering with the grand opening of a new branch located at 475 South Van Ness Ave in the Mission District of San Francisco, California. Continue reading...
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    MINI Press Release MINI USA Artfully Recreates Its Heritage with “The Inner Drive.”

    MINI USA today launched its latest marketing campaign, “The Inner Drive”, which tells the story of how the first Mini was introduced to the world in a new interactive way. Continue reading...
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    MINI Press Release Dakar Rally 2020 – Carlos Sainz wins the Dakar for the third time and presents MINI with...

    Carlos Sainz (ESP) and his co-driver Lucas Cruz (ESP) have won the Rally Dakar for the third time, having previously triumphed in 2010 and 2018. Continue reading...
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    MINI Press Release BMW OF NORTH AMERICA REPORTS DECEMBER 2019 AND YEAR-END U.S. SALES.

    BMW sales totaled 35,746 vehicles in December 2019, an increase of 4.0 percent over the 34,357 vehicles sold in December 2018. Continue reading...

  6. MINI Press Release MINI USA LAUNCHES ORDERING SITE FOR ALL-NEW BATTERY ELECTRIC MINI COOPER SE

    In response to over 15,000 hand-raisers and growing, MINI USA is pleased to announce that consumers can now place their order for the all-new battery electric MINI Cooper SE at the MINI Electric page on MINIUSA.com or at ShopMINIUSA.com.
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    MINI Press Release MINI Showcases Its Commitment in Design, Innovation, and Startups to create a Brighter...

    To celebrate the launch of the MINI brand’s battery electric MINI Cooper SE that will come March 2020 as a major milestone in offering sustainable urban mobility, today MINI showcased their focus in design, entrepreneurs and the future of urban living in a series of initiatives that reflect the...

  8. MINI Press Release “The E-talian Job”: Escape from everyday life the sustainable way in the new MINI Cooper SE.

    MINI continues spectacular video clip series in the lead up to the market launch of the brand's first all-electric model - New short film as a fast-paced homage to the 1969 cinema classic.
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    MINI Press Release BMW of North America Reports November 2019 U.S. Sales.

    BMW sales totaled 31,213 vehicles in November 2019, an increase of 10.2 percent over the 28,330 vehicles sold in November 2018. Continue reading...

  10. MINI Press Release The new MINI John Cooper Works GP.

    MINI GP 3 Release including specifications and lots of pictures. A rarity with racing genes sets new benchmarks for performance in the premium small car segment.

  11. MINI Press Release Road Trip with the MINI Cooper SE from Silicon Valley to Hollywood.

    The Silicon Valley, synonymous with digital giants like Google, Apple and Facebook, is an innovation hub and considered the innovation factory of the world. If the first premium electric small car hasn’t been invented in Munich it would have been invented here.

  12. MINI Press Release MINI USA TO DEBUT TWO NEW VEHICLES AT AUTOMOBILITY LA

    MINI USA today announced that the MINI John Cooper Works GP will make its World Premiere at Autombility LA ahead of the Los Angeles International Auto Show next week, along with the new battery electric MINI Cooper SE that will have its North American Show Premiere.
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