MINI News and Articles

Reinforcing its commitment to offer 25 electrified models –12 of which will be purely electric – by 2025, BMW Group will showcase five electric vehicles at the 2017 Los Angeles Auto Show including the North American premieres of the BMW i Vision Dynamics, MINI Electric Concept... Continue...

Sales of BMW brand vehicles increased 7.1 percent in November for a total of 28,049 compared to 26,189 vehicles sold in November 2016. Continue reading...

The BMW Group is systematically expanding the intelligent connectivity capabilities of its vehicles by seamlessly integrating the highly versatile Alexa, Amazon’s voice-controlled personal assistant, into all BMW and MINI models from mid-2018. Continue reading...

Sales of BMW brand vehicles increased 0.7 percent in September for a total of 25,571 compared to 25,389 vehicles sold in September 2016. Continue reading...

MINI LIVING URBAN CABIN will be on view in the outdoor courtyard at A/D/O from October 6 – November 22, 2017. Continue reading...

MINI is using the IAA Cars 2017 show in Frankfurt am Main to showcase its take on future personal mobility in the city – in the form of the MINI Electric Concept. Designed for use in urban areas, this concept car offers a window into how pure-electric day-to-day mobility might look in the years...

Sales of BMW brand vehicles decreased 7.7 percent in August for a total of 23,553 compared to 25,531 vehicles sold in August 2016. Year-to-date, the BMW brand is down 5 percent in the U.S. on sales of 194,604 vehicles compared to 204,744 sold in the first eight months of 2016. Continue reading...

Woodcliff Lake, NJ, January 5, 2018. MINI USA today announced the official route for MINI TAKES THE STATES (MTTS) 2018. The legendary rally for MINI owners, which runs from July 14 – 22, will start from two separate locations on opposite sides of the country and meet in the middle for a weekend...

The BMW Group has chosen the IAA Cars 2017 show in Frankfurt a. M. to present the modern racing essence of a MINI – in the shape of the MINI John Cooper Works GP Concept. Continue reading...

MINI USA announced today that San Francisco-based Pereira & O‘Dell will be the brand’s new creative agency, and New York City-based 360i will lead MINI digital, social media and CRM with support from data experts at Merkle. Continue reading...

The MINI JCW Team and MINI USA are gearing up for another big race this weekend at Lime Rock Park in their quest to sit on top of the Manufacturer’s standings in the Street Tuner class of the Continental Tire SportsCar Challenge series. Continue reading...

MINI USA announced today that the all-new 2017 MINI Countryman, the biggest, most adventurous MINI ever, has earned a TOP SAFETY PICK award by the Insurance Institute for Highway Safety (IIHS). Continue reading...