MINI News and Articles

Official news about MINIs.

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  1. MINI Press Release BMW Group Electrifies the Los Angeles Auto Show with a to-be-Announced World Debut and the...

    Reinforcing its commitment to offer 25 electrified models –12 of which will be purely electric – by 2025, BMW Group will showcase five electric vehicles at the 2017 Los Angeles Auto Show including the North American premieres of the BMW i Vision Dynamics, MINI Electric Concept... Continue...
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    MINI Press Release BMW Group U.S. Reports October 2017 Sales

    Sales of BMW brand vehicles decreased 3.4 percent in October for a total of 23,208 compared to 24,017 vehicles sold in October 2016. Continue reading...
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    MINI Press Release MINI USA Launches New MINI John Cooper Works Tuning Kit for Countryman and Clubman at SEMA Show

    MINI USA has announced today the launch of the new MINI John Cooper Works Tuning Kit at the SEMA Show in Las Vegas, expanding the current tuning kit offering to now include Clubman and Countryman models. Continue reading...
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    MINI Press Release MINI LIVING URBAN CABIN EXHIBIT OPENS AT A/D/O

    MINI LIVING URBAN CABIN will be on view in the outdoor courtyard at A/D/O from October 6 – November 22, 2017. Continue reading...
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    MINI Press Release BMW Group U.S. Reports September 2017 Sales

    Sales of BMW brand vehicles increased 0.7 percent in September for a total of 25,571 compared to 25,389 vehicles sold in September 2016. Continue reading...
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    MINI Press Release Digital lifestyle at the BMW Group: Seamless in-car integration of Amazon Alexa.

    The BMW Group is systematically expanding the intelligent connectivity capabilities of its vehicles by seamlessly integrating the highly versatile Alexa, Amazon’s voice-controlled personal assistant, into all BMW and MINI models from mid-2018. Continue reading...
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    MINI Press Release MINI USA SELECTS PEREIRA & O’DELL AND 360i AS AGENCY PARTNERS

    MINI USA announced today that San Francisco-based Pereira & O‘Dell will be the brand’s new creative agency, and New York City-based 360i will lead MINI digital, social media and CRM with support from data experts at Merkle. Continue reading...
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    MINI Press Release The MINI John Cooper Works GP Concept: Racing without compromise. MINI presents design...

    The BMW Group has chosen the IAA Cars 2017 show in Frankfurt a. M. to present the modern racing essence of a MINI – in the shape of the MINI John Cooper Works GP Concept. Continue reading...
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    MINI Press Release Save The Date: Mini Takes The States 2018

    Woodcliff Lake, NJ, January 5, 2018. MINI USA today announced the official route for MINI TAKES THE STATES (MTTS) 2018. The legendary rally for MINI owners, which runs from July 14 – 22, will start from two separate locations on opposite sides of the country and meet in the middle for a weekend...
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    MINI Press Release BMW Group U.S. Reports August 2017 Sales

    Sales of BMW brand vehicles decreased 7.7 percent in August for a total of 23,553 compared to 25,531 vehicles sold in August 2016. Year-to-date, the BMW brand is down 5 percent in the U.S. on sales of 194,604 vehicles compared to 204,744 sold in the first eight months of 2016. Continue reading...
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    MINI Press Release MINI presents pure-electric design study at the IAA: the MINI Electric Concept, complete...

    MINI is using the IAA Cars 2017 show in Frankfurt am Main to showcase its take on future personal mobility in the city – in the form of the MINI Electric Concept. Designed for use in urban areas, this concept car offers a window into how pure-electric day-to-day mobility might look in the years...
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    MINI Press Release MINI at the 2017 Frankfurt Motor Show.

    MINI is shaping the future of urban mobility by providing driving fun in increasing diversity. Continue reading...
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