MINI Mulls Diesels for America

Discussion in 'Future MINIs' started by Nathan, Nov 26, 2013.

  1. Nathan

    Nathan Founder

    Mar 30, 2009
    25,144
    10,052
    113
    Writer
    Short North
    Ratings:
    +10,069 / 0 / -0
    Revealed at the LA Auto Show last week the all-new MINI hardtop will be offered with two gasoline engine options, but a diesel could be in the cards says brand product boss Pat McKenna.


    The demand for diesel MINIs in America, which have long been offered overseas, is growing. “We hear it from our dealers and our customers,†said McKenna, speaking to AutoGuide in Los Angeles last week.

    Rather than the boiler plate “we don’t comment on future product†schpeel that questions about a MINI diesel might normally be rebutted with, McKenna spoke enthusiastically about diesel MINIs, their possible introduction to the North American marketplace and how well they suit the brand’s values.

    Commenting that the company is, “still exploring†just how viable a business case diesel MINIs are, he revealed that it is, “in the realm of possibility with this car.â€

    Equally important is overcoming any perception that diesel engines aren’t suitable for the values of the MINI brand. “Diesel cars are very popular in Europe and in different parts of the world,†McKenna said. “I think it’s for the fuel savings but also for the torque characteristics,†he continued, adding that many people choose high-torque diesel engines for the, “fun to drive perspective.â€

    More: MINI Mulls Diesels for America | AutoGuide.com News
     

Share This Page