I went today with my father-in-law. The show was good. MAG had all the fancy stuff behind ropes. The Paceman was there. It feels big. There was a Volvo C30 Polestar. The Caddy ATS was interesting and smaller than I thought.
ATS rear seat room is crazy small. The magazines made that car out to be a 3 series clone, but the 3 has a ton more leg room in the back.
MAG didn't have a sign up identifying them and one Audi guy for everything. The cars were dusty and fingerprinted. I told him as much. His response was to list the other dealers that didn't show up.
I like it when we are looking for new vehicles because you can go look at several different makes in one place. Has helped us eliminate choices without having to go to several dealerships and deal with salesman.
The history of it is it started as a pure dealer event. They brought cars together so people could see AND DRIVE THEM. Over time it evolved into the current dealers with cars inside crap fest.