MotoringFile MINI Re-Brands & Re-Aligns its Strategy with an Eye On Car-Sharing

Discussion in 'MINIs in Other Media' started by JoeClubman, Jun 24, 2015.

Most Liked Posts
  1. JoeClubman

    JoeClubman New Member

    Mar 31, 2009
    3,074
    197
    0
    Ratings:
    +197 / 0 / -0
    #1 JoeClubman, Jun 24, 2015
    A few weeks ago we tipped you off to the upcoming subtle rebranding of the MINI identity. As it turns out that was just the tip of the iceberg. Today MINI is announcing that is realigning the MINI brand’s product and brand strategy. At the world premiere of the new MINI Clubman in Berlin, Peter […]

    (visit MotoringFile for the full article)[​IMG] [​IMG] [​IMG] [​IMG]
    [​IMG]

    More...
     
  2. cct1

    cct1 Well-Known Member
    Lifetime Supporter

    May 5, 2009
    3,378
    3,368
    113
    Ratings:
    +3,369 / 0 / -0
    #2 cct1, Jun 24, 2015
    I read this, and although I still feel part of the community, I feel left behind by the brand.
     
  3. Metalman

    Metalman Well-Known Member
    Lifetime Supporter

    Sep 29, 2009
    12,731
    7,688
    113
    Ex-Owner (Retired) of a custom metal fab company.
    Columbus, Ohio
    Ratings:
    +7,960 / 1 / -0
    #3 Metalman, Jun 24, 2015
    I sure hope Ferrari finds out and implements this idea.... Because I'm ready to do some major sharing....:D
     
  4. joey1320

    joey1320 New Member

    Jun 24, 2015
    13
    12
    0
    Ratings:
    +12 / 0 / -0
    #4 joey1320, Jun 24, 2015
    Too much blah blah blah and not enough broom broom broom...
     

Share This Page