MINI Sales up 46.3% YTD for 2011

Discussion in 'MINI News and Articles' started by Nathan, Jun 1, 2011.

  1. Nathan

    Nathan Founder

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    MINI USA reported sales of 5,801 automobiles in May. The May 2011 sales are an increase of 37.0% over the 4,233 sold in May 2010.

    Year-to-date, MINI sales in the U.S. are up 46.3% on volume of 24,588 compared to 16,804 in the first five months of 2010.
     
  2. Minidave

    Minidave Well-Known Member
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    Wonder how much of that is due to the Countryman?
     
  3. Nathan

    Nathan Founder

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    And here is the breakdown by model.

    [​IMG]
     
  4. Minidave

    Minidave Well-Known Member
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    "Significant" would be the answer to my question then!

    Over 50% of the sales were due to the Countryman......now you know why MINI keeps introducing new variations on the theme.

    The one thing not answered by those figures is how many of those Countryman sales would have been to another MINI model, and how many are "conquest" sales or new folks coming to the brand.

    Still, good to know the CM is successful, just as we knew it would be......

    I still think it's ugly tho.........no offence to those who own them, it's just not to my taste....
     
  5. Johngo

    Johngo New Member
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    How did you come up with over 50%?
     
  6. Zeyk_Shade

    Zeyk_Shade Member

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    #6 Zeyk_Shade, Jun 2, 2011
    Last edited: Jun 2, 2011
    Must work for the government, they do math differently.

    Using the right side of the breakdown for totals:
    Hardtops = 51.31%
    Convt. = 8.58%
    Clubman = 12.77%
    Countryman = 27.33%
     
  7. Johngo

    Johngo New Member
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    :D I was wonderin' how he came up with that...
     
  8. jcauseyfd

    jcauseyfd New Member

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    I'm guessing he meant over 50% of the increase in sales is due to the Countryman.
     
  9. Johngo

    Johngo New Member
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    Wouldn't that be 86%?
     

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