Woodcliff Lake, NJ, September 14, 2021. More and more young people are opting for an electric company car: at Deloitte alone, 26% of employees do. To meet this growing demand, Deloitte has ordered 140 electric MINIs. According to BMW, this is the largest order of fully electric MINIs in Europe so far. Continue reading...
Munich, Germany, September 3, 2021. Urban mobility, sustainability, cosmopolitanism and individuality are at the focus of dialogue with visionaries and the community at numerous locations in the Munich city area. Continue reading...
MINI presents different aspects of life in the city as well as the associated challenges and presents projects of the current cohort of the start-up accelerator URBAN-X. Continue reading...
MINI USA and the MINI John Cooper Works Team will once again field cars in both the Touring Car (TC) and Touring Car A (TCA) classes for the 2021 SRO TC America series Continue reading...
URBAN-X is a venture accelerator founded by MINI and since 2017 run in cooperation with joint venture partner Urban Us that educates and advocates for companies shaping the future of cities through technology and design. Continue reading...
The MINI STRIP (co-)created by Paul Smith is celebrating its world premiere in London on 12 August 2021 Continue reading...
In an effort to promote a renewal of friendly waving among MINI owners, MINI USA announced today the creation of National MINI Wave to Friends (WTF) Day, which will join an already significant date in MINI’s history - August 26 – the birthday of MINI back in 1959. Continue reading...
MINI USA is pleased to announce the return of MINI TAKES THE STATES in 2022 (MTTS), which is scheduled to take place from July 9-17 of next year. This news was announced to the MINI fan community during the virtual meet-up that concluded the MINI Together event, celebrating the National Day of Motoring. The much-anticipated road rally for MINI owners was postponed in 2020 and 2021 out of an abundance of caution and concern for the health of the MINI community. Continue reading...
On Saturday, 17 July 2021, the employees of 361° Health Company Biogena took delivery of their new fully electric MINI Cooper SE. Continue reading...
MINI USA is ready to celebrate the first ever National Day of Motoring this weekend, as more than 4,000 MINI owners will rally in their local communities as part of MINI Together, a nationwide MINI owners rally. MINI Together will take place on Saturday, July 24, 2021, which also marks the first official National Day of Motoring. Continue reading...
The name John Cooper, born 98 years ago today, stands not only for great successes in Formula 1, but also for the traditional sporting spirit of the MINI brand. 60 years ago, John Cooper laid the foundations for a legendary racing victory in the classic Mini. Continue reading...
The MINI Electric Pacesetter is headed to Brooklyn as the official Safety Car for the 2021 ABB New York City E-PRIX, the sixth stage of the FIA Formula E championship series set to begin on Saturday, July 10. Continue reading...
With the presentation of the MINI Vision Urbanaut virtual vision vehicle in November 2020, the MINI brand revealed an all-new interpretation of mobility through an innovative vision of space. Continue reading...
MINI USA and SiriusXM are pleased to announced that SiriusXM’s leading audio entertainment service is now a standard feature in all MINI models sold in the United States, beginning with model year 2022 vehicles that are on sale now. Continue reading...