Mini News Most liked posts in thread: BMW exec explains why less is more for Mini brand

  1. Gil-galad

    Gil-galad Club Coordinator

    May 19, 2009
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    "Less is more"

    I wonder why they can't apply this philosophy to MINI's physical dimensions?
     
  2. Minidave

    Minidave Well-Known Member
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    Dec 22, 2009
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    We’re not currently planning any further expansion in capacity for Mini.

    So, they're planning to follow the Porsche model with MINI, making just one less car than there's demand for and raising the prices steadily?
     
  3. DneprDave

    DneprDave Well-Known Member
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    Oct 23, 2010
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    Would a Dutch built MINI have wooden tires?
     
  4. rckrzy1

    rckrzy1 Member

    Jul 14, 2015
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    And the PRICE ??? Is more , the clubman has become a Countryman, and they are not selling me any new cars soon.
     
  5. Motoring Magic

    Motoring Magic New Member
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    Motoring Magic Owner, Ventura County's ONLY MINI s
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    blahblahblahyadayadayada...........u vill buy vat ve tell u und LIKE it!
     
  6. ZippyNH

    ZippyNH Well-Known Member

    Jan 25, 2010
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    And you vill pay us premium prices.... you must pay tribute to your BMW overlords!!
     
  7. Zillon

    Zillon Well-Known Member

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    I'm glad they reduced the number of models.
     
  8. vetsvette

    vetsvette MINI Alliance Ambassador

    Nov 9, 2013
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    Idjit Bean counter. :eek:ut:
     
  9. Firebro17

    Firebro17 Dazed, but not Confused
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    #8 Firebro17, Aug 6, 2015
    Last edited: Aug 6, 2015
    Unless I missed him stating it, never was there a mention as to which five models would remain... I guess that allows for a revolving door, so as to be able to have them continue to come and go however the sales trend.

    (On another note) That's all we need is to one day have a MINI built in China. Thank God they can at least recognize that as a questionable idea, for now. As for their luxury car market, who gives a rip.
     
  10. Norm03s

    Norm03s New Member

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    I would buy a Dutch built MINI no question

    I would buy a Dutch built MINI, no question. I see these new lumps with a MINI logo and wonder if they call that progress.
    But I have a R53, so I'm happy.
     
  11. MCS02

    MCS02 Moderator
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    Jul 31, 2009
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    Hay I have an idea! Lets get the guy that doesn't understand MINI and put him in charge.

    I know don't say it "they have to make money" really who know.

    You can be different and make money.
     
  12. minirab

    minirab Well-Known Member

    May 6, 2009
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    Why can't they be more like Morgan?!