Most liked posts in thread: Mini expects leaner lineup to boost profits

  1. Metalman

    Metalman Well-Known Member
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    #2 Metalman, Jan 5, 2015
    Huh.... When I bought my 2009 MINI... There was the Hard Top, The Vert and the Clubman...

    Then MINI said something kinda like this....

    "To boost Mini's prospects of long-term profitability, parent BMW Group has decided the British brand needs to grow its lineup from three nameplates to seven."

    Now MINI said this...

    "To boost Mini's prospects of long-term profitability, parent BMW Group has decided the British brand needs to shrink its lineup to four nameplates from seven."

    [​IMG]
     
  2. Dave.0

    Dave.0 Helix & RMW Powered
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    #7 Dave.0, Jan 5, 2015
    Poor BMW can't make enough money. Boo hoo

    Ha nobody is crying for them since they made this mess they can deal with it or run it into the ground for all I care. I have the only MINI I want.
     
  3. Crashton

    Crashton Club Coordinator

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    #3 Crashton, Jan 5, 2015
    Damn Chuck you & them pictures. :crazy:
     
  4. cct1

    cct1 Well-Known Member
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    #6 cct1, Jan 5, 2015
    Considering Car and Driver just wrote that the new four door hatch looks like it took a serious thrashing with an ugly stick, I'd vote for starting there....
     
  5. cct1

    cct1 Well-Known Member
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    #4 cct1, Jan 5, 2015
    Oh the irony....

    MINI needs to get leaner to be profitable, but the cars just keep gettin' bigger....
     
  6. Nathan

    Nathan Founder

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    #5 Nathan, Jan 5, 2015
    Read as....

    We tried the niche thing and it went meh...to make the big bucks we want to make so we can all drive M cars here in Germany we need to make the MINI into a mainstream big seller.