Mini News MINI Sales down 42.8% for February 2014, Down 37.3% for year over 2013

Discussion in 'MINI News and Articles' started by Nathan, Mar 3, 2014.

  1. Nathan

    Nathan Founder

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    MINI Brand Sales
    For February, MINI USA reports 2,459 automobiles, a decrease of 42.8 percent from the 4,302 sold in the same month a year ago. Year-to-date, MINI sales in the U.S. are down 37.3 percent on volume of 5,002 compared to 7,984 in the first two months of 2013. MINI USA is currently in transition from the current hardtop to the new model arriving in the second quarter.

    MINI Pre-Owned Vehicles
    In February, MINI used automobiles (including MINI NEXT certified pre-owned and pre-owned) reported sales of 1,875 automobiles, an increase of 18.4 percent from the 1,583 sold in February, 2013. Year-to-date, MINI sales in the U.S. are up 20.2 percent on volume of 3,756 compared to 3,125 in the first two months of 2013.

    ED - Some context here. Between the lack of Hardtops on dealers lots due to the change over and the horrid weather we've had pretty much across the US these are not disturbing numbers.
     
  2. Metalman

    Metalman Well-Known Member
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    When the F56 Carp Lips hit the scene.... That's when we'll see disturbing numbers...
     
  3. Gil-galad

    Gil-galad Club Coordinator

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    Looks like many want to get in on the last of the Clubman.
     
  4. Dave.0

    Dave.0 Helix & RMW Powered
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    Carp Lips! :lol::lol::lol::lol::lol::lol:
     
  5. Nathan

    Nathan Founder

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    Just saw the sales report across the industry. In a nutshell sales were flat.

    Some winners were Jeep, up 43%, Subaru, up 22% and that Maserati Super Bowl ad looks to have paid off. Sales are up a whopping 325%

    Ford was off 7%, GM, 6%.
     
  6. INIMINI

    INIMINI New Member

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    Sales for the 4WD are up because of the weather...who's buying a MINI when we have snow.
     
  7. Z06_Pilot

    Z06_Pilot Well-Known Member
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    Wish I had garage space for 3 Mini's...I would seriously consider building a JCW Clubman.....I have seen the early pix of the next gen that Nathan posted, and wow, I really dislike it more than the F56.
     
  8. TG.

    TG. Active Member

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    Winter 2013 was pretty mild on comparison to 2014.
    I'm guessing sales are down for a lot of automakers considering how hard the winter has been this year in the north and especially north central and east.
    - people not going out or being motivated.
    - people not wanting to wreck a brand new car.
    - people having additional expense, less money with heavy gas bills, house repairs, etc...
    - etc...

    I know I would never buy a car in February unless I live in the warm climate.

    It would be useful to know how much February account on average for the yearly total sale. If it is always smaller than other months than there is nothing to worry about...
     
  9. AWevar22

    AWevar22 New Member

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    Any updates on this? I want to see how the 2015 sales are shaping up against 2014 & 2013.
     
  10. rkw

    rkw Well-Known Member

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    I don't know how you happened to pick out this old thread. Every manufacturer releases sales numbers every month. Just Google it.

    MotoringFile » Sales
     
  11. ZippyNH

    ZippyNH Well-Known Member

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    More and more like NAM everyday...:rolleyes:
     
  12. Nathan

    Nathan Founder

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    We do report on the sales numbers as they become available from BMW. Usually 1-2 days after the end of the month.

    This site has some pretty comprehensive data for all brands. Mini Brand Sales Figures - GOOD CAR BAD CAR
     
  13. Firebro17

    Firebro17 Dazed, but not Confused
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    Sales look plenty steady.
     

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