Yeah and that's the MINI they are going to stop making. Great decision MINI oops BMW. :mad2:
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I think we should all be honest here
1 - "What car" is British site. While the roadster did so slightly above expectation in the UK (and we don't know what expectation where those in the first place) it isn't really a big seller in the states in BMW profit expectation terms. The US is still a big market for most automakers. So I can only guess that this award and the popularity of the roadster in the UK will have little impact on its future.
2 - There is nothing official about ditching the roadster. All that has been said as far as I know is speculation from auto magazine based on very little information. I'm sure they are good at reading between the lines, but they are also are good at being sensational . . . in other words they like to exaggerate a lot. All we know really is that it won't be a priority for a long while. While every auto magazine read it as they're going to ditch the Roadster. I see it has they don't want to think to much about it until they get more information on development plans for the new platform line-up. Simply said they don't know right now and rather not make antsy statements while their attention is on profile sellers
It's kind of a wait and see sort of approach unfortunately.
I also agree with Crashton. I think the MINI roadster is a lot more friendly car than the real sport roadster. If marketed well I think there is a greater market to expand their than this of the sport roadsters.
For example when we look for ours we looked at many convertibles all together. The Miata for example was just very uncomfortable for a semi tall passenger and was lower to the ground. Many other convertible, while still good cars, were kind of boring and often dated. Anyway, all this to say that the MINI roadster has something very approachable and yet really fun, hardly any others can quite provide.-
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