Was reading this article in Automotive News 0n the possible effects from the upcoming Dow-Dupont merger, assuming regulatory approval when I realized Dupont had sold it's paint division to The Carlyle Group a while ago. The familiar Dupont name was then replaced with Axalta.... WHY? The Dupont name is well known. How many million Nascar fans have had the 24 emblazoned with it's rainbow of colors and Dupont ingrained. Thousands of Body SHops have the Dupont signage. There is years of goodwill and branding that was tossed out the window with a single name change. What the heck is an Axalta anyway. At least Dupont was named for a person. Axalta seems to be a made up by committee names.